The 3 SEO Tools I Use Rank #1 on Google | Neil Patel
Today I'm going to share with you the only three SEO tools you need to rank number one on Google. Everyone says you need to use a lot of marketing tools to do well on Google. You're probably using five, ten, 20 tools. But you know what? You don't need all those SEO tools to do well. In this video you’ll learn about the only 3 SEO tools that will help you rank #1 on Google.
RESOURCES & LINKS:
Google Search Console: https://search.google.com/search-console/about
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The first tool you need to use is Ubersuggest. How many of you guys have heard of Ubersuggest? If you have, just leave a comment saying yes. It's a free marketing tool that I release for you. Yes, that's right, you don't have to pay for it. The way Ubersuggest works is you can take all the key words that you're already ranking number one for, or number two for, or even on page one for, and put those key words into Ubersuggest. Ubersuggest will show you all the long-tail variations of that key word.
The second tool I have for you is Google Search Console. Yes, you've heard of this tool before. But very few people are using it. The reason I say Google Search Console is you don't want to just use it or log-in every once in awhile and have it tell you errors or notify you "Hey, something's wrong with your site." Or, "Hey, we notice way too many 404 error pages." Instead, you wanna use it to A/B Test Your Title Tags. What you'll find is, you already rank for certain terms. But, if you perform a search on Google, and if a 1000 other people perform that same search, and everyone naturally clicks on the second listing instead of the first listing, what do you think that tells Google? That tells Google that hey, this second listing is way more relevant, so let's move it from spot number two to spot number one. You wanna A/B Test Your Title Tags. Look at Google Search Console, look at the terms that are ranking on page one and see if those terms are in your title tag. If they are, great. If they're not, make sure you add 'em. It'll help you get more clicks.
The third tool I have for you is ahrefs. Out of all the paid marketing tools out there, ahrefs is the number one tool I love using. Why is that? It tells you everyone who is linking to your competition. ahrefs has this cool feature called link intersect. What it allows you to do is put in your three top competitors and see who's linking to them and who's not linking to you. Cause with ahrefs, you can put in the top three competitors plus your own domain name. This allows you to see someone who's linking to all three of your competitors, but not you. The reason this is cool is, if someone is linking to multiple of your competitors, it tells you that that persons is receptive to link building and linking out to other sites. You have a much better chance of getting that site to link back to you than a site that only links to one out of all your competitors. Cause you know if they're only linking to one, they're probably not into linking out to other sites within your space. So use ahrefs. Once you see a laundry list of all the sites that are linking to your competitors but not you, you can see what contacts are linking to your competitors. It could just be they're linking to them because they have amazing blogs.
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